Thursday, September 2, 2010

SELL, SELL, SELL!

divide and conquer - Coping With a Mountain of...Image by Avital Gertner via Flickr
Day Thirty Five,

It wasn't difficult for Buzzwordy to round up the surviving marketing folks and usher them into one of the back rooms in the company building.  Everyone looked disoriented, shaken, and completely demoralized.  

Buzzwordy was totally disgusted by Bif's speech - it was so inhuman and phony.  He wondered how on earth did Bif get the C-level job in the first place.

"Listen up guys, we have a crisis to solve here!" yelled Xavia as he rushed into the room.

"OK, I'm just as shocked and unprepared for this as you all are!  Anyway, what's done is done and there is no turning back for the folks here in this room.  What Bif wants from the team is plain and simple - bring him the money!  So how do we go about doing this since we have half of the people now?  Does anyone have any good suggestion?" asked the irate Xavia.

"Xavia, what is Bif's plan?" interrogated Buzzwordy.

The whole room became dead quiet as Xavia approached the white board and drew a big dollar sign right in the middle of it.

"This is his plan for all of us in this room.  He could care less about our strategies and there is no time for that anyway.  We must work with sales to get design wins and maximize revenue immediately.  His mantra is SELL, SELL, SELL!" explained Xavia excitedly.

"How Xavia?  We're now confronted with two times the work and only half of the people to handle it.  The math. just doesn't add up!" complained Buzzwordy while getting the rest of his team to nod their heads as well.

"Divide and conquer!  Buzzwordy, I need you to form an A team after this meeting, put the plan together, and submit it to me within 48 hours.  Bif wants an executable plan on his desk before he takes off for China!" commanded Xavia in an unusual stern voice.

"This is insane and unrealistic Xavia!  Anyway, I'll see what can be done!" responded Buzzwordy while shaking his head.

"Remember everyone, you only have 48 hours!" screamed Xavia as he exited the room.

Buzzwordy's A team was made up of a total of 2 people, an older product marketing person named Sappy and him.  Sappy was a great person to have for dicing and chopping problems and issues up into manageable chunks.  Where Buzzwordy excelled would be to throw in his two cents on how to prioritize the tasks in the context of business importance.

"Sappy, I'll let you take a shot at the dismantling process within the next 24 hours.  Is this OK with you?" asked Buzzwordy.

"No sweat, it shall be done!" reaffirmed Sappy.

Looks like Buzzwordy has his handful over the next few days.

See you all on Day thirty Six.

Buzzwordy


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